As we previously announced, Google Website Optimizer has been released from within Adwords and is no longer a “beta” version, plus other enhancements.
Tom Leung, Product Manager for Google Website Optimizer, spent a few minutes with us discussing the updates, the opportunities for improving conversion rates with Google Website Optimizer, and how to use conversion optimization to advance your career – especially in a down economy.
Click the play button below to listen to the audio file of the conversation:[audio://widerfunnel.com/assets/WiderFunnel_tleung_2008-04-29.mp3]
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