Proper technical setup is a must if you want to run A/B tests quickly and easily. Make sure you're testing-ready with the Technical Optimizer's Checklist! Read blog post about:'Get your website testing-ready with the Technical Optimizer’s Checklist'
Holiday A/B testing can be tricky, but don’t discount it altogether: it can also provide insights you may use for future high-urgency seasons. Read blog post about:'A/B testing during the holidays: Risks and rewards'
Director of Optimization Strategy, Claire Vignon Keser, tackles 3 of the biggest mistakes that invalidate your A/B test results in this week's post. Read blog post about:'The top 3 mistakes that make your A/B test results invalid'
Alright folks, this week we're getting technical. If you're a Developer trying to do conversion optimization on AngularJs, this post is for you. Read blog post about:'Tips and tactics for A/B testing on AngularJS apps'
Are you putting too much emphasis on reaching A/B testing wins, fast? You could be shooting yourself in the foot for long-term optimization success. Read blog post about:'How to A/B test for long-term success (don’t underestimate insights!)'