A-ha! moments are the results and insights that lead to profitable growth for your business. Here are our top 5 A-ha! moments from 2016! Read blog post about:'5 test results that made us say ‘A-ha!’ in 2016'
Our final 'A-ha!' looks at a simple, architectural change that led to a 24.7% increase in order completions for one client. Read blog post about:'A-ha! Without a reliable map, visitors get lost'
In our fourth 'A-ha!', we examine a test that shocked our strategists, dismayed our design team and increased revenue per visitor by 74.92%. Read blog post about:'A-ha! Users don’t care if it’s ‘ugly’'
In part 3 of our 'A-ha!' moments series, we look at video in mobile marketing: Do users have the time and patience to watch a video when browsing on mobile? Read blog post about:'A-ha! The (social) proof is in the video'
In part 2 of our 'A-ha!' moments series, we explore a 'losing' test that became a serious winner, lifting sales for one of our clients by 23.6%! Read blog post about:'A-ha! Isolations turn a losing experiment into a winner'
Introducing our 'A-ha!' moments series, where we look back at our favorite insights from 2015. First up, the test that proved the necessity of testing. Read blog post about:'A-ha! Personalization goes beyond design'