This morning’s Business in Vancouver has a nice little article about WiderFunnel. Alan Zisman does an excellent job of highlighting the reasons many web sites fail in converting visitors into prospects or customers. He explains our value clearly when he says “Widerfunnel promises the expertise to enable organizations to know what sort of website content and design changes are worth testing and how to analyze the results.”
You can view a pdf of the article here (PDF, 1Mb).
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