Great web strategy is enabled with great software tools. WiderFunnel is technology agnostic and we work with the best tools in the industry. We also work with lots of tools that aren’t mentioned here, plus house-built tools that our clients bring. Great strategy also adapts to your needs.

    • Optimizely

      Optimizely is the world’s leader in customer experience optimization, allowing businesses to dramatically drive up the value of their digital products, commerce and campaigns through its best in class experimentation software platform. Over 26 of the Fortune 100 companies choose Optimizely to power their global digital experiences. Optimizely’s impressive customer list includes eBay, FOX, IBM, The New York Times and many more global enterprises. WiderFunnel is the first global authorized consultant agency for Optimizely and is an Optimizely 3 Star Solutions partner.

    • FullStory

      FullStory provides thousands of companies globally with unparalleled insights into the digital experiences of their customers. Product management, software development, marketing, and customer support and success teams all use FullStory’s innovative, fast, and secure digital intelligence platform to understand and transform the customer experience online. WiderFunnel is a Preferred Partner in the FullStory Solutions Partner Program.

    • Tealium

      Tealium’s tag management system, the Universal Data Hub, connects your mobile, web, offline, and other data sources together with over 1,000 vendor integrations to provide an integrated view of your customers. We use it with our clients to deliver more powerful personalized digital experiences.

    • Evergage

      Evergage’s real-time 1:1 personalization and customer data platform enables digital marketers to leverage in-depth behavioral analytics, customer data and machine learning to deliver maximally relevant, individualized experiences to their visitors and users.

    • Visual Website Optimizer (VWO)

      VWO is an easy A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor.

    • Dynamic Yield

      Dynamic Yield is a Unified Customer Engagement Platform that helps you optimize, personalize and contextualize your customers’ digital experiences in real-time, across any channel. Our proprietary SaaS solution empowers marketers, retailers, and publishers to test, manage and transform the complete customer journey, and drive immediate engagement and revenue without ever having to rely on IT.

    • Qubit

      Qubit offers a blank canvas for businesses to deliver their big ideas. Their digital marketing hub brings together analytics, segmentation, A/B testing, and web personalization into an integrated workflow, so that intelligent customer experiences can be delivered across every brand touchpoint.

    • Adobe Analytics

      (Formerly Omniture Test & Target) Design and execute tests, create audience segments and targeting content using an intuitive interface.

    • Maxymiser

      Maxymiser is an A/B/n and Multivariate split testing tool that enables easy split testing, targeting and segmentation.

      WiderFunnel develops full service conversion optimization services for companies using Maxymiser including: conversion strategy, web analytics, in-page analytics, user testing and Voice of Customer, hypothesis-generation, variation wire framing, design, copywriting, html, and test results analysis.

    • Artisan

      Artisan is a Mobile Experience Management tool that enables A/B testing and analytics within mobile apps. You no longer need to update your app’s code every time you want to run a test or make an update. With the Artisan script installed, you can test new user experiences directly from the Artisan interface.

      WiderFunnel partners with Artisan to create better mobile app experiences. As one of the first authorized consulting companies for Artisan, WiderFunnel creates a Mobile Experience Management strategy, user experience analysis, test plans wireframes, designs and results analyses for tests.

    • Monetate

      Monetate offers a full range of marketing features, including A/B/n testing, dynamic graphic rendering and geo-targeting.

    • Clicktale

      Clicktale taps into the wisdom and behavior of millions of visitors so that businesses can deliver the best digital experiences and drive amazing business results. The pioneer in Experience Analytics, Clicktale marries cognitive computing, machine learning and psychological research to automatically surface issues and answer questions that keep executives up at night. With unique behavioral data, clear visualizations, and world-class customer experience expertise, Clicktale is driving the “Experience Era” at the world’s leading brands and Fortune 500 companies.

    • Crazy Egg

      With 3 types of heatmaps, Crazy Egg provides visualization for every click that your visitors make.

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