“Raquel Hirsch has a unique ability to integrate the Marketing and Sales functions in an organization, bringing in the necessary technology, and making the marketing budget accountable.

“As a public speaker, Raquel’s presentations are animated, hands-on, and interactive. Staff attending her presentations are left with a clear understanding of CRM, database marketing and direct marketing and leave with skills they can implement in their day-to-day jobs.

“At Intrawest, Raquel was able to develop and execute an effective, ROI-driven database marketing plan that addressed the complete Real Estate customer lifecycle and built the foundation for Intrawest’s CRM strategy.”

Michael Coyle
Senior VP Marketing
Intrawest Corporation