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The View from the Conversion Trenches Series

Date: March 3rd, 2010
By: Chris Goward
conversion rate optimization

We at WiderFunnel understand that client-side issues are critical to implementing a successful Conversion Optimization strategy and that implementing the strategy itself impacts corporate culture.

To share these insights for discussion, we are starting a series called “The View from the Conversion Trenches”. Elite marketers will share their perspectives on Conversion Optimization and the resulting organizational realities, priorities and culture changes.

The View from the Conversion Trenches

Janis Lanka

Article #1
The Official Website of the 2010 Olympics Store – the inside scoop
Jānis Lanka, Elastic Path Software

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One Response to “The View from the Conversion Trenches Series”

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