Archive for the ‘social networks’ Category

  • Top Social Networking Sites – Are You at the Right Party?

    Date: April 17th, 2009
    By: Raquel Hirsch

    The only hockey metaphor I know and understand is this one: “Skate to where the puck is going, not to where it is.” (Thanks, Wayne Gretzky)

    A new comScore report reveals that AOL Community (the smallest on the list a year ago) and Twitter (very near the bottom last year) were the fastest growing sites in February 2009 compared to the same month a year ago, as follows:
    Continue Reading

    Posted in: Social Media | social networks

  • Social Networks – Also for Grownups

    Date: January 19th, 2009
    By: Raquel Hirsch

    The share of adult internet users who have a profile on an online social network site has more than quadrupled in the past four years — from 8% in 2005 to 35% now, according to the Pew Internet & American Life Project’s December 2008 tracking survey.

    As marketers, you may be focusing heavily on how children and young adults use social network sites, but since adults still make up the bulk of the users of these websites it’s important to take note.

    Adults make up a larger portion of the US population than teens, which is why Continue Reading

    Posted in: social networks