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How Landing Page Optimization Boosts DRTV Responses

Date: October 24th, 2008
By: Chris Goward

Marketing SherpaAnother case study of ours was published yesterday on Marketing Sherpa about a Landing Page Optimization project we recently completed.

This case is a great example of how paying attention to the details and providing enough information, but not too much, will maximize conversion rates.

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Posted in: Case Study | public relations

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