Case Study Published in Search Engine Marketing Journal
WiderFunnel recently had a Conversion Optimization case study published in the March issue of the Search Engine Marketing Journal (SEMJ).
SEMJ is the only peer-reviewed journal in the Search Marketing industry. With editors such as Avinash Kaushik, Bruce Clay, and WiderFunnel’s own Raquel Hirsch, it is an honor to have our work included.
You can read a copy of the article posted here showing how we used the WiderFunnel LIFT Model to increase the conversion rate for Safe Software by 170%. Or, order your own copy of the journal at SEMJ.org.
