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Website Redesign Horror Stories Revisited

Website redesign nightmare horror Infographic

Last year, in the spirit of Halloween, WiderFunnel produced our first “blackpaper”, Website Redesign Horror Stories: The Top 9 Nightmares to Vanquish! The blackpaper details the top 9 nightmare scenarios of website redesign projects and how you can avoid them. It was one of the most popular pieces of content we produced in the last 12 [...]

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Recent Articles

Coming to a Conference Near You

Chris Goward at Unbounce CTA Conference

What are the best conferences you’ve attended? We’re asked to speak at dozens of conferences each year and it’s gotten to the point that we have to be selective. So, we’re looking for input from you: which do you believe are the must-attend events? Which ones give the best content? Which attract the most interesting [...]

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How Culture Produces Great Work and Attracts A-Players

WiderFunnel Vegas

Why does my 2-year-old iPhone battery die in 3 hours? Why are household appliances built with such poor quality these days? Remember your parents’ washing machine? It lasted for decades. Today, they barely last 5 years. And don’t even think about repairing them. It’s cheaper to replace the whole thing. In some industries, quality seems [...]

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What is the purpose of branding?

logo-branding-tattoo

Marketers are a confused bunch. In what other industry do professionals disagree so vehemently about the basic goal of their work? Do engineers debate whether their buildings should stand up or fall down? Do accountants wring their hands over whether their beans should add up? Do teachers wonder whether it’s important for their students to [...]

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