Blog

Anxiety Attacks! (Or, how to stop worrying and love the Privacy Statement)

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Trust is everything in a relationship. That motto is repeated in countless self-help books, couples therapy workshops, and by pretty much everyone named Dr. “Something” on TV. Trust can be established or broken in many ways, and working on regaining trust can be a long process in inter-personal relationships.  Unfortunately, when it comes to interaction [...]

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Recent Articles

The Top 7 Conversion Optimization Trends for 2015

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What will be the most important changes in your business next year? Have you thought about it? At the end of each year the WiderFunnel team, including the other blog contributors, and I like to reflect on the previous year, gain insights from the successes and failures, and anticipate what may happen in the next [...]

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Why Retailers Should Stop Copying Amazon.com

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I’m sometimes frustrated when Amazon lures my clients into thinking everything it does should be on their own website. Let me show you why you should test that!

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Introducing our New Blog Contributors

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Perspective is everything. And today I’m proud to say WiderFunnel has more perspective than ever before in our client strategy. Back when we started, in 2007, I was all by my lonesome in creating optimization plans for our clients. Now, we are a team – much smarter than me alone – delivering amazing results and [...]

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