Media Coverage

Media Contacts

Raquel Hirsch, Co-Founder, WiderFunnel
604.512.0799, Raquel.Hirsch @ widerfunnel

Chris Goward, Co-Founder, WiderFunnel
604.767.1080, Chris.Goward @ widerfunnel

Published Media Articles

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  Marketing Sherpa, October 2008 - How Landing Page Optimization Boosts DRTV Responses: Key Steps, Tests, Takeaways
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  Your Online Conversion Challenge with Raquel Hirsch débuts this October, DM News, Sept 2008
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  Marketing Sherpa, August 2008 - Landing Page Site Redesign Passes Test: Conversions Lift 32.5%; ROI at 154%
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  Search Engine Watch, August 2008 - How Search Marketers Can Use Landing Page Testing to Influence Offline Ad Campaigns
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  Marketing Sherpa, January 2008 - Before & After: 4 Steps to Identify Best Redesign With Multivariate Tests & Lift Lead Gen 85.3% (subscription required to view)
• 
  Google, 2007 - Tourism BC boosted conversion rates by 7 percent over previous campaigns, and saw increased travel to the province
• 
  Business in Vancouver, November 27, 2007 - Local company helping deliver better online business results (PDF, 1Mb)
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  DM News, December 2007 - WiderFunnel Becomes Consultant for Google Website Optimizer
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  Business in Vancouver, November 27, 2007 - Local company helping deliver better online business results (PDF, 1Mb)
• RELEASE: WiderFunnel Becomes Canada’s First Authorized Consultant for Google Website Optimizer, Oct 18 2007
• 
  Interview with Tom Leung, DM News, June 2007