Media Coverage
- Media Contacts
- Media Releases
- Published Articles
- Conversion Optimization Testing Awards
- WiderFunnel Logo
Media Contacts
President & CEO, WiderFunnel
604.767.1080, Chris.Goward @ widerfunnel
Media Releases
RELEASE: New Game Helps Marketers Visualize How to Create Better Landing Pages, January 24, 2012
RELEASE: Conversion Optimization Delivers 20 Percent Lift and Takes Hair Club Beyond ‘Best Practices’ for Retail Lead Generation, November 12, 2009
RELEASE: Sytropin, a Nutritional Supplement Sold Online, Realizes a 50% Uplift in Sales Conversions through Conversion Optimization, October 26, 2009
RELEASE: E-commerce Retailer Lifts Sales Conversion Rate by 22% with Conversion Rate Optimization, September 25, 2009
RELEASE: WiderFunnel Conversion Optimization Webinar to Show How Multivariate Testing Increased Conversions by 162 Percent for W3i, an Application Network, September 8, 2009
RELEASE: Multivariate Landing Page Optimization Increases Software Download Conversions by 162%, August 19, 2009
RELEASE: WiderFunnel Offers New Official Google Website Optimizer Service Plans, June 27, 2008
RELEASE: Landing Page Optimization for Marketers Topic of Keynote Speech, January 24, 2008- RELEASE: WiderFunnel Becomes Canada’s First Authorized Consultant for Google Website Optimizer, October 18, 2007
Published Articles
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SF Gate, January 24, 2012 New Game Helps Marketers Visualize How to Create Better Landing Pages -
Practical Ecommerce Ten Great Ecommerce Ideas for September 2010 -
PubCon Blog, February 3, 2011 Chris Goward at PubCon LV 2010 “Conversion Optimization Beyond the Basics” -
PubCon Blog, May 5, 2010 Chris Goward Conversion Optimization Video Interview From PubCon South at Dallas
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IfByPhone, February 9, 2010 Call Tracking Numbers Help Online Marketing Agency Measure Offline Conversion Rates -
Travel Agent Central, December 1, 2009 Cook Travel Reports Website Success -
Business in Vancouver, December 1, 2009 Analyzing stats can help your business build a better website -
Business in Vancouver, November 24, 2009 Is your website doing an effective job for your business?
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Vancouver Sun, October 6, 2009 Successful Web strategy is in enticing visitors to stay awhile -
SEO Moz, June 11, 2009 IMC Stockholm, Swedish Meatballs and New Friends -
Business in Vancouver, January 12, 2009 Obama’s online lessons for marketers
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DM News, December 2008 Click! Segment: How the Obama campaign maximized online donations
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Marketing Sherpa, October 2008 How Landing Page Optimization Boosts DRTV Responses: Key Steps, Tests, Takeaways
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DM News, September 2008 Your Online Conversion Challenge with Raquel Hirsch débuts this October
- Marketing Sherpa, August 2008 Landing Page Site Redesign Passes Test: Conversions Lift 32.5%; ROI at 154%
Search Engine Watch, August 2008 How Search Marketers Can Use Landing Page Testing to Influence Offline Ad Campaigns
- Marketing Sherpa, January 2008 Before & After: 4 Steps to Identify Best Redesign With Multivariate Tests & Lift Lead Gen 85.3% (subscription required to view)
Google, 2007 Tourism BC boosted conversion rates by 7 percent over previous campaigns, and saw increased travel to the province
- DM News, December 2007 WiderFunnel Becomes Consultant for Google Website Optimizer
- Business in Vancouver, November 27, 2007 Local company helping deliver better online business results (PDF, 1Mb)
- DM News, June 2007 Interview with Tom Leung
Conversion Optimization Testing Awards
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2009 WhichTestWon Testing Awards
Best PPC Landing Page Test – Gold
Rudder’s Free Registration Conversion Campaign
Read the case study > View the Award > -
2009 WhichTestWon Testing Awards
Best Homepage Tests (B2B) – Silver
Safe Software’s Homepage-to-Downloads-Page Test
Read the case study > View the Award > -
2009 WhichTestWon Testing Awards
Best Big Giant Button Test – Gold
W3i, LLC “Profile Pimp” PPC Landing Page Campaign
Read the case study > View the Award >
WiderFunnel Logos
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