About Us: Conversion Rate Experts

WiderFunnel is a full-service Conversion Optimization agency and the developer of industry-first Kaizen Method^™ for continuous conversion rate improvement as well as the LIFT Model™ framework for identifying test hypotheses.

At WiderFunnel, we plan, design and deliver web pages and landing pages for our clients that are statistically proven to convert more visitors into leads or customers.

Since 2007, WiderFunnel Marketing has been on the leading edge of developing this new and fast growing area of expertise called Conversion Optimization.

Why Companies Trust WiderFunnel for Conversion Optimization and Web Analytics:

Focus

All we do is Conversion Optimization. We have run more tests than anyone and our record of success improving conversion rates speaks for itself.

Unbiased and Technology-Agnostic

We work with any and all testing tools, so with WiderFunnel, clients don’t have to commit to a testing or web analytics platform. We don’t resell technology, so our technology advice is unbiased. We don’t manage search campaigns for clients, so our unbiased AdWords campaign audits have only our clients’ best interests in mind.

Proven Conversion Optimization Results

All of our clients have seen conversion rate lift of between 10% and over 400% – and we are happy to share client success stories and references with you.

Reputation

We have been using A/B/n split testing and Multivariate testing tools with clients since before 2007 and are experienced and authorized consultants for all the most popular testing tools. We speak at conferences globally to evangelize the latest thinking in conversion optimization and our CEO, Chris Goward, is a published author or “You Should Test That!“, a popular book released by Sybex.

The A/B/n and Multivariate Testing Experts

Based on learning from thousands of scientific tests our Dream Team of planning, design and technical experts ready to help you increase your conversion rates.

A Unique, Airtight Process

Our industry-first Kaizen Method™ combines analytics insights with our extensive testing expertise to maximize your ROI.

Full outsourcing

We deliver end-to-end testing services from planning and hypotheses to graphic design, copywriting and html. You get results without the extra work for your busy team.

Speed to Market

We design experiments to complete in less than three weeks – so you improve your conversion rate fast.

We Guarantee It!

We offer a Performance Guarantee on our work.

Companies that outsource their conversion optimization to WiderFunnel experience significantly improved Conversion Rates without extra work for their marketing or web teams.

WiderFunnel provides an all-inclusive solution – including all the Conversion Optimization strategy, planning, hypothesis development, copywriting, graphic design, HTML development, technical implementation, and reporting. We do the work – you get the glory.

To find out how WiderFunnel can help you increase your conversion rate, contact a Conversion Rate Expert now.