Archive for April, 2010

• On June 2, You Can Ask Bryan Eisenberg a Tough Question (or two)

  Date: April 27th, 2010
  By: Raquel Hirsch

  I am delighted to share with you that, on June 2, well-known author and speaker Bryan Eisenberg will be delivering for us his second webinar in our free Master Webinar Series.

  The June 2 webinar is entitled “Activate the Ten Steps to a Higher Conversion Rate”

  WHEN: Wednesday, June 2, 2010 at 2:00 pm EST/ 11 am PST
  LENGTH: 50 minutes Continue Reading

  Posted in: Conversion Optimization Webinar | conversion rate optimization

• Read this: Conversion Optimization is Completely ‘Predictably Irrational’ (but Your Improved Profitability Isn’t)

  Date: April 25th, 2010
  By: Raquel Hirsch

  Whatever book you are reading right now, if it isn’t Dan Ariely’s Predictably Irrational, stop and switch. As a marketer interested in improving your online conversion rate you will be very glad you did. Continue Reading

  Posted in: behavioral economics | conversion rate optimization | Dan Ariely

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