Our full-scope conversion optimization service means fast results for you



Optimization strategists identify your conversion barriers and design powerful experiments to solve them using our proprietary planning frameworks.



The design team ensures the experiment variations reinforce your visual style and create user experience improvements.



Our dev team has deep knowledge of optimization tools so our project run smoothly and the code you receive easily transfers to your website.

A/B Testing

A/B Testing

We never give unproven advice. The insights we extract for you are always thoroughly tested to produce revenue lift and further insights.

Learn more about WiderFunnel's Infinity Optimization Process.

How BuildDirect lifted revenue by $1 million (per month) with conversion optimization

July 18, 2015 (on demand webinar)

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Every client gains revenue lift and insights


As a big data company, we understand the value of conversion optimization testing. But working with the WiderFunnel team gave us results that far exceeded our previous efforts and continue to drive huge improvements in our key metrics – and our bottom line.

Jeff Booth

Jeff Booth
President & CEO of BuildDirect

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A/B testing during the holidays: risks and rewards

| November 23, 2015

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The Sims 3

We hired WiderFunnel to increase our game registration conversion rate and they delivered more than we expected! Game registrations are critical to our business model as it enables us to re-engage The Sims 3 players.

WiderFunnel designed awesome test variations that doubled our game registrations, adding real value to our franchise. All of their new page designs outperformed our old pages while also reinforcing the brand – they look great!

Mark Woodrow
Senior Director, The Sims

Adopt framework thinking to be a marketing optimization leader

Learning from others is especially useful when they’ve assembled their knowledge into coherent frameworks. Learn how you can use the frameworks WiderFunnel has developed for your conversion optimization.

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